Joe Lapompe has an excellent archive of copycat ads from around the world. So next time you think you’re brilliantly original check here first to put your ego back in check. His name is also incredibly difficult to spell when looking at his URL. Is it Joel Apompe? Maybe Jo El Apompe? Or Joe La Pompe? (via Why Advertising Sucks)
Original:
Sound good? Just wait till you read the copy:
a delicious and bump up struttin’ energy drink that will pump up a brotha’s ass right-pronto. This swill will crank yo’ metabolism up skippin’ right over jiggy to straight G-pimp level, word to your mutha. Brothas will be layin’ down the 2-3 on the wiggy jig focusing the energy flow into cold-face benjamins that will fill yo’ pimp pockets to burstin’. Damn straight! Booty Sweat will keep a brotha pitchin’ straight game all night to the baby-dolls.
Whew. I’m sweating just thinking about it.
Turns out this is a reverse product placement for the upcoming “Tropic Thunder” movie.
But what does it taste like?
Contrary to its moniker, though, Booty Sweat has a taste that’s more effervescent cherry than Perrier of the derriere, at least according to Paramount director of licensing Tammy Stockfish, who tasted a can for herself last week.
(via Energy Fiend and Ad Age)
Why Advertising Sucks has been posting a “Diary of an Intern” series that’s pretty damn good. As a soon-to-be intern myself I can’t attest to the validity of this account, but I hope it’s closer to fiction for my own sake.
A few excerpts:
…I’m not really sure what to expect but along with me, there’s three guys and five girls. Not bad odds seeing as some of those guys look like total douche bags. Anyways, they gave me the option to work in any department I wanted and of course I picked Creative. Shit yeah!!!! Getting paid to think up shit and dude, I’ve watched so much shit that I can definitely do good ads…
…I found out that there’s copywriters and artists and lucky for me, I’m the copywriter so I have more say as to what ideas get done while the artist makes it look like it has to because that’s how it works here…
…Today was another activityless day and I couldn’t handle looking at Steve make saliva bubbles, Jerry making top ten lists of who he’s going to bone and Robert’s corner one man brain storming that didn’t include any of us, because he wanted to work on something before showing us…
Check it out here:
Day 1, Day 2, Day 3, Day 4, Day 5, Day 6, Day 7
The video is hilarious (reminds me of Napoleon Dynamite). I’m missing the product tie in, but maybe that’s the point.
[youtube=http://www.youtube.com/watch?v=aWS4T14mE5k]
(via Adverbox)
(sound NSFW)
[youtube=http://www.youtube.com/watch?v=wYaBTCqpRDw]
Translation (from Italian):
We don’t hire them for their ability to speak.
The best hard films in circulation.
(via Adverbox)
This is smart, very smart. I love it.
[youtube=http://www.youtube.com/watch?v=tXCodmlJnmY]
[youtube=http://www.youtube.com/watch?v=EWpnehprYc0]
The winner, chosen from 900 entries. (via Adverganza)
See the original here, then be just as tickled when this one rocks your socks for a full three minutes.
[youtube=http://www.youtube.com/watch?v=T5exFx3niq8]
(via Adverganza)
This actually won the Grand Prix at Cannes and didn’t get surrounded by controversy. That’s a double win in my book.
[youtube=http://www.youtube.com/watch?v=70pwLak7k_o]
(via Adverbox)
It’s an ad and it’s funny!
[youtube=http://www.youtube.com/watch?v=YtN9CW01QDM]
(Adverganza via AdFreak)
Get ready for the terrible twos…
